Traders in a limbo over festive sales

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Vijayawada: Omicron fears and the increasing number of Covid-19 cases have become a matter of concern for wholesale and retail cloth and readymade textile traders in the city ahead of Sankranti. Traders who imported huge stocks anticipating festival sale are now in limbo with speculations about possible restrictions to contain the spread of the pandemic.
Sankranti is one of the major festivals of the state. People celebrate the harvest festival by wearing new clothes. Due to this, Sankranti is also a lucrative season for the textile market. A total of 280 wholesale and 610 retail textile shops are functioning in the city.
As per the estimates of Vijayawada Cloth and Readymade Traders Association, 50 lakh worth of clothes are sold at Vastralatha Complex in One town during Sankranti.
“Cloth merchants are facing a tough time for the last two years due to Covid-19. Sankranti is a major festive season and we lost the sale in 2021 with the Covid-19 restrictions. We are now in a crucial period of sale, but Covid-19 cases are rising significantly. Customers are hesitating to visit stores due to fear,” said Goli Prasad Rao, a cloth trader from Krishnaveni wholesale cloth market in the city.

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